Whats gonna work ? http://www.youtube.com/watch?v=ijsHtY7aV7I
Ownership & Responsibility over Authority
Question the box itself
Celebrate success often, discuss failures openly, implement self-reflection with discipline.
Prepare to be disrupted.Switch ideas,context,methods,tactics,campaigns (but not goals)
No jerks allowed.No blurry lines between jerkness and superstardom
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